University of Houston Athletics
Greater Houston Partnership — How You Can Help
Houston Sports Properties is the multimedia rights department for Houston Athletics. Through this partnership, permissible parameters for businesses, corporations and media agencies to engage in affinity marketing activities in association with Houston Cougar men's and women's athletics programs are developed and maintained. All Houston Sports Properties employees work with fellow Houston Athletics staff members from External Services, Marketing, Trademark and Licensing, Events Management and Communications to fulfill all elements of the multimedia agreement.
Houston Sports Properties offers numerous sponsorship opportunities including:
• Logo Rights
• Official Designations
• Promotional Opportunities
• In-Venue Advertising
• Radio Advertising
• Television Advertising
• Digital Advertising
• Print Advertising
• Serving Rights
• On-Site Activation/Fan Engagement
• VIP Hospitality/Access
Whether you’re part of a company, school, club, sports team, non-profit, family, or church group, a Houston Cougars game offers the perfect setting for a memorable and exciting outing that builds teamwork and camaraderie. From kids to adults, lifelong baseball fans to first-time visitors, everyone will leave TDECU Stadium with unforgettable memories to cherish for years to come.
Cougar Pride is the fundraising arm of Houston Athletics. Its mission is to provide financial support for student-athlete scholarships and the priority needs of the Athletics Department. Cougar Pride members consist of alumni, fans, former student-athletes, coaches and friends that ensure student-athletes have a first-class education with a chance to excel in the classroom and in competition. Your investment in Cougar Pride will help provide scholarships for over 400 student-athletes across all 17 intercollegiate sport programs.
LinkingCoogs is the official NIL collective supporting University of Houston student-athletes by connecting them with legitimate business partnerships and influencer opportunities. Through these collaborations, Cougar athletes can build their personal brand, gain real-world experience, and make a positive impact in the community.